Events Manager



Events Managers plans, organizes and executes and event. An event could be a musical show, concert, exhibition, wedding, fund raising, product and promotion launching and festivals.


Event Management goes hand in hand with advertising and marketing. It is often seen as a means of advertising and brand building. Their role is very hands on.

Personal Qualities:

  • Good communication and people skills
  • Excellent organisational skills
  • Ability to work as part of a team
  • Good negotiation skills

A Typical Day:

A typical day for an Events Manager might include

  • Researching and discussing what a client wants
  • Agreeing and managing a budget for the event
  • Coordinating venue management, caterers and stand designers
  • Organising facilities for car parking, traffic control, security, hospitality and the media

Entry Requirements

The key to this role is in the relevant experience. There is no typical route to becoming an event manager, but in recent times events are becoming more popular than ever. Event managers come from various backgrounds including Client Management, Organisation and Negotiation.

Courses such as Level 2 Certificate in event planning or Level 3 Certificate in principles of event planning can be seen to give an advantage as well.

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